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Non-League Paper

DOLLY BLUES ‘GO NORTH’ FOR THE FUTURE

By Tom Blackett

A CANADIAN investment company have committed to taking a controlling interest in Lancaster City.
Go North Ventures Inc, led by entrepreneur Alex Shteriev, will fund the NPL Premier club over a two-year period with four key priorities outlined by the new owners. These are:
● A programme of sponsorship, hospitality and match-day partnerships designed to achieve ‘financial self-sufficiency’;
● An investment across women’s and junior football, alongside the first team,
● Continued improvement of the Giant Axe and any playing fa...

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